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People in Sydney and Brisbane most Biblically engaged in Australia, research finds

Sydneysiders and Brisbanites are Australia”s most Biblically engaged people, according to an analysis of online visits to the world”s largest Christian website, Biblegateway.com.

PICTURE: Dave Edmonds/www.freeimages.com

Data released by McCrindle Research shows that people living in Sydney and Brisbane visited Biblegateway.com more than those in other cities, recording 2.67 and 2.54 page views per resident respectively while those in Adelaide were next, recording 1.62 page views.

Yet while Melbourne was well down the list, coming in at sixth with 1.52 page views per resident, it was the location of the two suburbs with the highest engagement on the website ” Richmond, with 3.86 page views per resident, and Cranbourne with 3.15 page views per resident.

Meanwhile, people in the Victorian town of Warrnambool, on the south-west coast, and Albany on Western Australia”s south coast spent the longest time on the website at 13 minutes, 40 seconds, and 11 minutes, 13 seconds respectively.

Australians generally spent an average of six minutes, 57 seconds, on the site.

Other data showed Australians were less engaged on the website that people in the US and UK ” Sydney, with an average of 2.62 page views per resident wouldn”t even make it into the top 100 cities in the US.

The most popular passages of Scripture for Australians, meanwhile, was The Sermon on the Mount, contained in Matthew 6, followed by a passage on love in I Corinthians 13, The Beatitudes in Matthew 5, on being born again in John 3 and being “more than conquerors” in Romans 8.

The most searched for Bible verse was John 3:16, followed by Jeremiah 29:11, Philippians 4:13, I Corinthians 13:4-8 and Romans 8:28.

~ www.mccrindle.com.au

 

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